Who we are
From Abu Ibrahim's vision to today: The rise of Al-Awadhi Fashion.
Our story
Our journey began in 1975 when Abu Ibrahim opened a simple fabric shop built on trust and quality.
Quality Al-Awadhi Fashion
Since 1975, we've been one family; we consider fabric to be part of our identity, and we adhere to strict, uncompromising standards—from the source to your hand.
Al Awadhi Fashion's distinction begins at the source. We select our fabrics from trusted mills in England, Italy, India, and China, and base our selection on the Kuwaiti and Gulf seasons: luxurious wool and warm fabrics for winter, and cotton and lightweight fabrics for spring and summer. Each roll is hand-inspected for softness, fabric consistency, colorfastness, and flow—then carefully stored in an environment that preserves the quality of the thread until it's cut and delivered. Before purchasing, we review measurements and cut "by the meter" to achieve the perfect length for tailoring, with a 2-3 cm margin for hand-cutting considerations. We also note that slight variations may occur between dye batches or displays; this is normal for authentic fabrics. Our goal is for you to receive fabric worthy of a stylish dishdasha that will last: elegant style, comfortable feel, and long-lasting performance—this has been Al Awadhi's hallmark since the beginning.
Customer-first service
Beyond the Fabric: An Integrated Service Led by Abu Dawood
Under Abu Dawood's leadership, we've developed a shopping experience built around your needs. We help you choose the right fabric for the season and occasion, provide custom cuts by the meter, and provide quick and clear order confirmation. Within Kuwait, we arrange delivery within 24 hours whenever possible, and shipping is available to the Gulf countries. Every step—from consultation, secure payment, to packaging—is designed to be seamless and save you time, while preserving the fabric's prestige until it reaches your tailor. Our team is available daily from 9 a.m. to 10 p.m. via phone, WhatsApp, and in-store. We keep you informed of your order status, clarify our cut and color variance policies, and honor any changes before cutting or before the shipment is delivered to the courier. Our philosophy is simple: your satisfaction isn't a slogan we sing, but a family standard upon which we build every relationship—from the first meter you buy to your favorite fabric season after season.
Sustainability initiatives
Conscious fabrics for a better tomorrow
We believe in our role in creating a cleaner future for dishdasha fabrics in the Gulf. At Al Awadhi Fashion, we are committed to responsible selection, precise cutting, and efficient delivery that guides every decision.
From carefully sourcing with trusted factories to conscious operations, every step reduces waste and maintains quality. We select durable cottons, luxurious wools, and high-end blends suited to Kuwait's climate.
We value supply chain transparency and long-term partnerships. On-demand cutting reduces scraps, and protective packaging protects rolls during transit. Join us on our journey where classic elegance meets responsibility in Kuwait and the Gulf.
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Upgrade your dishdasha and embrace eternal elegance!
Discover Al-Awadhi Fashion fabrics today and experience the true quality difference. Shop now for luxurious comfort and classic elegance.